WILLI WIBERG

This year Willi Wiberg turns 50. He is one of Sweden's most beloved children's book characters, attracting millions of readers around the world. Gunilla Bergström's books about Willi's everyday life and adventures are as popular today as they were decades ago when they were first published. Many who grew up with these books are reliving the stories by passing them on to their children and even grandchildren. Willi is neither a superhero nor a fairy tale character - he's just a regular kid, just like the kids who read these books. And maybe that's why he's become such a cherished part of our childhood.

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